In the digital marketing world everyday bring with it a new set of challenges. As a digital agency at the forefront of digital marketing we’ve always got our ears to the ground. Last year we saw the Hummingbird update which changed the method that the search engine giant handles informal queries and the keyword update which had a number of SEO people panicking. This year sees the sustainable…

Google has announced that they would be eliminating keyword data from analytics to shield signed-in users. Now, in the very similar piece of software, website owners are able to see who exactly has linked to their website – including social profile details. Reasonably, some industry folk are crying foul play on this particular move. So, is this another case of double standards from the search giant? It’s an…

Or, if you speak something enough times you begin to believe it - Is SEO Dead ? In fact it’s the reverse. Not because we are looking to argue the point that SEO is dead or will take breath of life back. More because SEO feels like it is starting to get forgotten – which is online suicide! This is a bit of a wake-up call to website…