"Search engines are nothing but a set of algorithms. They look into various factors to rank your page for certain keywords. Now, we need to help search engines identify that target keyword from the post in order to make that post more relatable to readers" In simple words, SEO or Search Engine Optimisation denotes to any activity performed for the improvement of Search Engine rankings of websites,products, services…
Continue readingContent and design must go hand in hand for a successful project
successful websites ensure that content and design create synergy
Content and design both have equal importance for a good website. Ensuring that they both work together is very important for the success of a web project. Often many designers will find it difficult to start without content. Copywriters and strategists on the opposite find it complex to write down without a design model. What’s the finest method to move past this sticking point? As a digital agency,…
Continue readingHas Google killed the SEO – Is SEO Dead ?
Frequent update of algorithm by google and its impact on SEO
Or, if you speak something enough times you begin to believe it - Is SEO Dead ? In fact it’s the reverse. Not because we are looking to argue the point that SEO is dead or will take breath of life back. More because SEO feels like it is starting to get forgotten – which is online suicide! This is a bit of a wake-up call to website…
Continue readingWhat makes a good blog?
Tips to make your blog rocking !
A blog can be good or bad? Once you accept that, it’s easier to make amendments and redesign your blog into something that drives conversions, attracts the correct audience and ranks well in search engines - what we call a good blog. So what makes a good or bad blog, below we have outlined some factors that have an impact: Frequency One of the major problems that blogs…
Continue readingWhy multimedia content should be part of your content strategy?
In this crowded marketplace get noticed through multimedia
How do you create your content that stands out from the others? With more content than ever being formed and promoted, it’s good to say the Internet is a demanding place these days. For businesses this means getting your message across and not misplaced in the noise is becoming a challenge. Whether you’re creating info graphics, whitepapers, blog posts or more highly developed pieces of technical content, it’s…
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